Average website visitor attention spans last 4-8 seconds, which is less than that of a goldfish. Ensuring your website speed exceeds normal expectations will keep visitors focused on your informative content.
Using the latest website tools and compression techniques, even media heavy website can load in under 2.0 seconds. Average website pages will then load much faster (1.0 second or less) without sacrificing visual effects or quality.
To keep visitors instantly engaged and encourage investigation of all your site’s content, you must place a heavy focus on website speed. The quicker your pages load, the more time you’ll have to capture your visitor’s attention.
With a whopping 53% of the global web traffic share and an ever-increasing 42% of the North America web traffic share, Smartphones and tablets are changing the way many people view the web.
If your site is not FAST and mobile responsive, you are quite simply, losing money!
Website speed also plays a much larger role on mobile networks with 53% of users abandoning websites which take longer than three seconds to load.
The key to engaging mobile visitors is to ensure the visible viewing area loads first and is fully visible within this short, three-second window.
While 67% of mobile users in North America utilize a 4G Network, load delays during peak periods still occur on most networks. The fewer data/files that require loading in your website design, the faster it will appear on a mobile device.